Tag: Niche
Feb 4, 2012
The ties that bind
What for-profit publishers can learn from associations
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Jan 26, 2012
Inflection points (2012)
Market growth, not digital share, tells a stronger story
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Jan 14, 2012
A reader in every pot
Deciding how you want to read
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Dec 30, 2011
Know your niches
Segmenting device adoption and use pays off
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Jun 17, 2011
Growing digital exports
A new research paper offers some best practices
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Apr 26, 2011
The sixth secret
On Twitter, visibility cuts both ways
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Feb 21, 2011
“Context first”, revisited
A second pass at a unified field theory of publishing
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Nov 30, 2010
Roar of the greasepaint
Changing workflows to rise above the din of the web
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Oct 21, 2010
Context first
A unified field theory of publishing
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May 7, 2010
Beyond the page
Linking ECM and business intelligence
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Apr 15, 2010
Attention to detail
Coming to praise print, not to bury it
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Feb 22, 2010
Riding the unicorn
Be careful what you wish for
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Feb 19, 2010
The value of books
What they're worth, not what they cost
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Jan 29, 2010
A lesson from Tip O’Neill?
Maybe most media is local, too
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Jan 8, 2010
Disrupting journals
“Sustaining” technologies help; “disruptive” ones shift
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Jan 6, 2010
Association “Genius”
Teaching members what they don’t know about themselves
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Nov 2, 2009
Audience, not device
"Six Implications of Digital Vertical Niches"
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Oct 24, 2009
Periodical apps
They may not save media, but they are worth considering
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Oct 7, 2009
Digital genies
Not going back in the bottle
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Sep 23, 2009
Caveat emptor
The long tail is not a strategy
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Sep 8, 2009
Leverage the power of content
Six ways to make content a means as well as an end
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Aug 6, 2009
Attribution malfunction
Ideas available. Some assembly required.
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Apr 26, 2009
Curation nation
Figuring out how people will figure out what to read
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Apr 23, 2009
The obvious child
Borrowing from Paul Simon to save trade weeklies
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Apr 13, 2009
Better, not bigger
Circ strategies led consumers to devalue content
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Mar 29, 2009
RIP association conferences?
The era of top-down annual events has ended
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Mar 21, 2009
Made-to-order magazines
Could article compilations be a portal stalking horse?
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