Tag: Advertising


Jan 26, 2012
Inflection points (2012)
Market growth, not digital share, tells a stronger story
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Jan 10, 2012
On perceived value
The Atlantic gets people to pay for content
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Dec 28, 2011
“Either-and” publishing
Texterity's annual survey focuses on mobile reading
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Dec 14, 2011
Know your rights
Building smaller-scale rights engines
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Nov 14, 2011
Beyond container myopia
Creating the engine of the engagement economy
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May 18, 2011
Mobile reading resources
An updated bibliography
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May 4, 2011
Department of “huh?”
Let’s pay journalists, too
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Dec 16, 2010
Chief digital officers
"What you get when you don't get 'president.'"
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Nov 18, 2010
Coming of age
Things mobile, in the news
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Nov 2, 2010
Valuing content
It’s about context
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May 20, 2010
Content dust bowls
“Brother, can you spare an article?”
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Apr 28, 2010
Wait… really?
"I don't think this means what you think it means"
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Apr 14, 2010
What social media means
The credits are starting to roll
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Mar 23, 2010
Not the prevailing wisdom
"It's a wonderful time to be in the B-to-B news business"
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Mar 12, 2010
Readers first
The slow decline of the content container
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Mar 3, 2010
The next convergence?
An M&A report combines media with marketing services
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Feb 19, 2010
The value of books
What they're worth, not what they cost
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Feb 3, 2010
Show me the data
The FT invests in digital data businesses
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Jan 19, 2010
Parsing weak signals
Associations face new content and commerce models
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Jan 19, 2010
Mediabistro’s job report
A smaller pie with unequal slices
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Dec 7, 2009
On business models
Pride, prejudice and a different kind of zombie
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Dec 5, 2009
Wealthy, wireless, wise
MRI researches who owns e-readers
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Sep 25, 2009
The magazine isn’t dying
It was just drawn badly
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Sep 22, 2009
(Still) going mobile
Research shows publishers are bullish on mobile content
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Sep 14, 2009
Solve the harder problem
The folly of measuring cross-platform without looking at print
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Aug 11, 2009
Correlation, not causality
Clearing up misperceptions about misperceptions about magazine closings
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Jul 11, 2009
Content from the consumer’s perspective
"Lean consumption": beginning with the end in mind
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May 19, 2009
Another log on the fire
Reader's Digest cuts cost and loses more money: what gives?
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May 11, 2009
Pontin’s prescription
'Neither resentment nor hope is a business strategy'
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Apr 13, 2009
Better, not bigger
Circ strategies led consumers to devalue content
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Mar 21, 2009
Made-to-order magazines
Could article compilations be a portal stalking horse?
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