Tag: Advertising


Mar 3, 2010
The next convergence?
An M&A report combines media with marketing services
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Feb 19, 2010
The value of books
What they're worth, not what they cost
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Feb 3, 2010
Show me the data
The FT invests in digital data businesses
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Jan 19, 2010
Parsing weak signals
Associations face new content and commerce models
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Jan 19, 2010
Mediabistro’s job report
A smaller pie with unequal slices
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Dec 7, 2009
On business models
Pride, prejudice and a different kind of zombie
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Dec 5, 2009
Wealthy, wireless, wise
MRI researches who owns e-readers
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Sep 25, 2009
The magazine isn’t dying
It was just drawn badly
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Sep 22, 2009
(Still) going mobile
Research shows publishers are bullish on mobile content
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Sep 14, 2009
Solve the harder problem
The folly of measuring cross-platform without looking at print
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Aug 11, 2009
Correlation, not causality
Clearing up misperceptions about misperceptions about magazine closings
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Jul 11, 2009
Content from the consumer’s perspective
"Lean consumption": beginning with the end in mind
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May 19, 2009
Another log on the fire
Reader's Digest cuts cost and loses more money: what gives?
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May 11, 2009
Pontin’s prescription
'Neither resentment nor hope is a business strategy'
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Apr 13, 2009
Better, not bigger
Circ strategies led consumers to devalue content
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Mar 21, 2009
Made-to-order magazines
Could article compilations be a portal stalking horse?
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